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Tentoe Launches Next Generation Online Product Merchandising Solution, Tentoe Virtual Sales Rep (VSR) 5.7
VSR engages consumers up to five times longer than the standard product page
Pleasanton, CA :: May 31, 2006
Tentoe, the leading provider of online product merchandising solutions, announced today the introduction of its latest Virtual Sales Rep, version 5.7. The new VSR, hosted on Tentoes enterprise software platform, has features that engage consumers up to five times (2.2 minutes) longer than a standard product page. In todays complex multi-channel environment, Tentoes new VSR utilizes technology to educate consumers with the understanding that consumers are more likely to shop and buy from an online retailer that provides more interactive product information.
VSR 5.7 features a new flash-based interactive navigation system offering a more complete and engaging product story. Tentoe ZoomView allows customers to see a product up close and personal, more like an in-store shopping experience and includes new hot spot callouts for quick snapshots to highlight particular product features. Additionally, the new shopping cart integration is upgraded to motivate consumers to purchase on the spot. All of this is driven from Tentoes hosted Online Product Merchandising software platform.
Consumers want to be engaged. The manufacturer and online retailer that understand this are more likely to affect a sale than those that are not. Tentoe acts as the intermediary between the manufacturer and the online retailer with the technology platform and professional services to deliver a comprehensive online product merchandising solution.
"With the announcement of Tentoes Virtual Sales Rep 5.7 release, Tentoe further demonstrates its leadership and expertise in delivering cutting-edge online merchandising solutions" says Tom Fristoe, Tentoe President and CEO. "Tentoe empowers manufacturers to control their brand and product messages online where it matters most, the product page. Online retailers are given the tools to retain customer attention and drive online and offline sales."
Gone are the days of missing product images and limited product information. Tentoe allows manufacturers to deliver their message where and how they want, wherever their products are sold. Manufacturers now have total control of their product message and brand identity to influence the likelihood of a product purchase.
In addition, Tentoe is the first technology company to streamline the deployment and syndication of interactive content through its patented auto-sync technology. Instead of scraping corporate web sites for content, Tentoe leverages a manufacturers most important product content to create interactive, customized product merchandising presentations that can be tightly integrated with any online retailers product pages.
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About Tentoe, Inc.
Tentoe product merchandising solutions deliver a highly interactive shopping experience at the point of purchase, the product page, through powerful content transformation tools, just-in-time delivery and real-time analytics. As experts in the online shopping world, Tentoe transforms existing product information into interactive product merchandising solutions that inform, entertain and motivate consumers. Tentoe acts as a conduit between vendors and resellers creating a vast network of delivery points. Just-in-time delivery is achieved through patented syndication technology that provides unlimited content deployment across the Tentoe Network. Results drive success, which is why Tentoe offers a comprehensive suite of online analytics tools that illuminate consumer trends and behaviors and help vendors gain market perspective to affect future product sales. Tentoe is a leader in delivering unique, engaging content that increases conversion rates and drives sales. Learn how to bring new life to your product information and turn shoppers into buyers. For more information, please visit http://www.tentoe.com.
CONTACT:
Dennis Marshall
1.925.251.8055
dmarshall@tentoe.com
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